Last year at about this time, Leica announced its first special-edition and limited edition lens, a 50mm Summicron f/2 with a truly spectacular anodized red finish. Talk about an ideal X-mas gift for the serious shutterbug…you wouldn’t even have to wrap it! Priced at $9,000, the lens was strategically revealed in holiday buying prime time, just before Thanksgiving, as thoughts are turning to gift-giving.
This year, at about the same time, Leica has presented the photographic enthusiasts—and those who love them—with a camera to go with it: a red anodized M typ 262 body with the exact specs of the original, classic M 262, and the same ultra-bright viewfinder and ease of use. It’s the classic rangefinder by the company that defined the system.
The red anodized limited-ed M 262 is destined to be a collector’s item, as the serial number of each unit is stamped on the flash ‘hot shoe.’ As a personal statement—a way to tell the world of one’s appreciation of the elegantly simple M, as well as the Leica brand, and the knowledge shared with other M users that rangefinders produce better image quality than SLRs—you’d be hard-pressed to find a better gift for the serious amateur photographer and lover of classic photography aesthetics than the red M 262.
The camera is priced at $6,995 and is produced in a limited run of 100 examples.