In the spring of 2019, Porsche unveiled a new car, and a new marketing theme. The car was a 911 Speedster, its subtitle — and the marketing program that engendered it — revealed as Heritage Design Package.
A year later, the Targa 4S Heritage Design Edition appeared. This time, the car heralded a series, a project handled by Porsche’s Manufaktur customization division, and plotted out as a four-car limited-production issue, with each entry appearing as homage to Porsche competitive racing. The Targa 4S Heritage Design, the first of the quartet, featured Cherry Metallic paint and a two-tone leather-and-corduroy interior suggestive of the 356.
This spring, Porsche announced the second car in the Heritage Design program. This time around, the variation in question is the 2023 911 Sport Classic, and it recalls a particularly transitional 1970s Porsche: the 911 Turbo S. The wide-body 911 is outfitted with a 3.7L six-cylinder biturbo producing 543 horsepower and 442 pound-feet of torque; the engine mapping has been adjusted to favor the edition’s manual gearbox. The ducktail is borrowed from the 911 Carrera RS 2.7. Cosmetics hint at the Porsche of 1963, with Manufaktur badging also present and accounted for.
Porsche is planning to build just 1,250 examples of the 2023 911 Sport Classic. Deliveries are expected in the final quarter of 2022.