MW Michael Wong, Asia’s First Celebrity Brand, Unveils Flagship Designed by Alexander Wong Architects

MW Michael Wong, Asia’s First Celebrity Brand, Unveils Flagship Designed by Alexander Wong Architects

Published: January 13, 2015 | By: American Luxury Staff

Michael Wong is an American Actor and celebrity born in New York and now based in Hong Kong. Also trained as a professional pilot, he has created his own celebrity brand, MW Michael Wong, that crosses-over with other global brands including Rimowa (Germany), Château Baccarat (France), and Giorgio Fedon (Italy) with much success. The brand officially launched its first flagship at Causeway Bay Hong Kong in January 2015.

Designed by the renowned and award-winning firm Alexander Wong Architects (no relation) which specializes in luxury branding, architectural innovation, and bespoke interiors including futuristic cinemas with themes like Avatar City (2014) and Carmen Futura (2015), this brand new flagship introduces many innovative features. Partly inspired by the aviation design culture, these special features include the bespoke MW Signature Display System with the M Wire Hanger for clothes, W Swing Display for clothes and the BMW Motorcycle, sheared Cargo Island product display units in golden brushed steel, MW Marble Counter, Timothy Oulton’s Aviator Tomcat Chairs, and much more.

Alexander Wong has also created a Da Vinci Globe placed right behind the MW Marble Counter. This feature is partly inspired by Leonardo Da Vinci’s famous Polyhedron which has now been transformed into a giant abstract globe with pun intended on Shakespeare’s original Globe Theatre.  And according to the architect, this iconic image is extremely apt as “Michael Wong is a renowned Actor with many talents – a ‘Modern Renaissance Man’ no less, and since he also flies airplanes and helicopters, the superimposition of the globe on the Da Vinci Polyhedron makes a powerful iconic symbol for Asia’s First Celebrity Brand showcasing the best in stylish travel, innovative trends, and luxury cross-overs within Asia and beyond,” says Alexander Wong.

MW Michael Wong – http://www.michaelwong.co
Alexander Wong Architects – http://www.alexanderwong.com.hk

W Swing Display & Cargo Island Display

W Swing Display & Cargo Island Display

 

Da Vinci Globe behind MW Marble Counter & M Wire Hanger

Da Vinci Globe behind MW Marble Counter & M Wire Hanger

 

 

Cargo Island Display, W Swing Display with BMW Motorcycle & Timothy Oulton’s Aviator Tomcat Chair

Cargo Island Display, W Swing Display with BMW Motorcycle & Timothy Oulton’s Aviator Tomcat Chair

 

W Swing Display & Cargo Island Display

W Swing Display & Cargo Island Display

 

Timothy Oulton’s Aviator Tomcat Chair & Rimowa Products

Timothy Oulton’s Aviator Tomcat Chair & Rimowa Products

 

Cargo Island Display Table with Drawers for Accessories & Leather Boots below, M Alcove Display for Eyewear Products

Cargo Island Display Table with Drawers for Accessories & Leather Boots below, M Alcove Display for Eyewear Products

 

Bespoke MW Door Handles

Bespoke MW Door Handles

 

Shop Front

Shop Front

 

6274 January 13, 2015 Architecture January 13, 2015